FENWICK BRENT CROSS
Master Planning & Brand Co-ordination
To support a move towards a more premium retail offer Yonda worked with the Senior Management Team at Brent Cross to relay sales mats to maximise brand presence, adjacencies and sales return.
Key departments across the store included womenswear, lingerie, menswear, jewellery, kitchenware and homeware.
Over a 36 month programme 100,000 sq ft of store was refurbished attracting many new brands leading to an increase in both turnover and profit.